{"id":9910,"date":"2020-02-04T16:04:10","date_gmt":"2020-02-04T16:04:10","guid":{"rendered":"https:\/\/artisticvisions.com\/new\/?p=9910"},"modified":"2020-02-04T16:04:10","modified_gmt":"2020-02-04T16:04:10","slug":"placemaking-drone-integrations","status":"publish","type":"post","link":"https:\/\/artisticvisions.com\/new\/placemaking-drone-integrations\/","title":{"rendered":"Attracting Buyers with Placemaking and Drone Integrations"},"content":{"rendered":"

[vc_row][vc_column][vc_column_text]When it comes to building a new development, we are lucky to have informative sources which tell us how to create wholesome communities through placemaking, as well as advanced technologies, such as drone integrations and virtual reality, that can help us to show the best of our developments and attract residents.\u00a0<\/span><\/p>\n

Recently, NAHB: Best in American Living posted <\/span>this article<\/span><\/a> on placemaking. The author, Craig Karn, works with both Leadership in Energy and Environmental Design and the American Society of Landscape Architects. Placemaking means creating a community that promotes the well-being of its inhabitants. Karn shows us how homebuyers aren\u2019t just buying a home, but a lifestyle. He gives great tips on how to make a community, or simply a home, into a place that promotes health, happiness, and well-being. These things are important in a world as fragmented as ours, where there is less face-to-face interaction and less time spent in nature. People will be attracted to a place that allows for these old fashioned keys to fulfillment.\u00a0\u00a0<\/span><\/p>\n

Creating and constructing the community is the hard part, but what is a community if no one lives there? The goal of developers should be to build a community that buyers can see themselves thriving in, and then, I would add, to showcase it in a way that does it justice. Giving clients an informed view of your nourishing community is most effectively accomplished using the best in architectural rendering technology. <\/span>[\/vc_column_text][vc_column_text]<\/p>\n

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..Homebuyers aren\u2019t just buying a home, but a lifestyle.<\/span><\/h3>\n<\/blockquote>\n

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Placemaking<\/b><\/h3>\n

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In his article, Karn places emphasis on authenticity. He says to focus on preserving the character and story of the land<\/em> rather than going for what is new and trendy. This is a good tip because it will be a huge sell when showcasing your community. Karn also states that when designing a community, make sure an image, made up of the history and culture of the land, is established early on, so you can use it as a guide. Then, in the design process, focus on preserving and enhancing the features of the area: keep open spaces and preserve views, add monuments that reflect the history of the land, and overall stick to simplicity rather than over-the-top amenities. Make neighborhood villages with shared drives and a variety of home types. Include parks in these neighborhoods, which can be beautifully showcased with drone integrated visualizations. This technology can easily show all of the vegetation and the beauty that the parks bring to the area, as well as close proximities to key surrounding features that create an attractive lifestyle.<\/span><\/p>\n

When it comes to a home, Karn says to create a yard that is neighbor friendly. Have a walkway that connects to the street, and vegetation all the way up to the curb. Emphasize rooms rather than the garage, and use high quality materials and finishes for the driveway and walks. These features will call attention to still renderings of individual lots in the neighborhood, especially with an aerial overview using drone integrations.<\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_empty_space][vc_single_image image=”9183″ img_size=”large”][vc_column_text]<\/p>\n

The above drone integrated rendering is a part of a larger mixed-use project that includes single family units, office space, retail space & more. The addition of this green farmers market, showing the proximity to the building and a major intersection as well, gives the project a sense of placemaking &\u00a0 lifestyle.<\/em><\/h6>\n
Client: Metronomic Inc.<\/h6>\n

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Showcasing<\/b><\/h3>\n

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So now we know the tips on how to create a health-promoting community, but we\u2019re still missing the most important component: capturing your buyer’s attention<\/span>. Once you have designed a community rooted in its surroundings and promoting a healthy lifestyle, now it\u2019s time to showcase it in a way that will bring out its innate charm, compelling your buyers to act. This is where rendering services come in. Drone Integration is one that helps buyers get a good feel for a community by using an aerial photo or video of the property, then modeling & rendering the building and integrating it with the image. There are many options for drone integrations, including still renderings, animated tours, panoramic tours, and panoramic tours with virtual reality.\u00a0<\/span><\/p>\n

With drone integrated still renderings, you can do an aerial shot to get a view of several houses at once and see how surrounding amenities, such as parks, add to the feel of an area. Make this into an animation and you can see even more of the area. Additionally, if you add in people it can make it easier for the client to visualize themself in the community.<\/span><\/p>\n

Another option for a drone integrated service, other than within still renderings and animations, is a panoramic tour. With a panoramic tour, like this riverfront condo example<\/a>, your client has the ability to interact with the rendering and choose what they would like to see. This becomes even more realistic with\u00a0 virtual reality. Virtual reality goggles are not only used for giving tours of the inside of a house, but also the environment it\u2019s located in. With drone-integrated virtual reality, your client can get an even more accurate and realistic view of the entire community. You can do a full 360 outside, or use drone integrations to incoporate what the actual views would look like from the living room or kitchen, for example. Talk about placemaking & showcasing!\u00a0<\/span>[\/vc_column_text][vc_empty_space][\/vc_column][\/vc_row][vc_row][vc_column width=”1\/2″][vc_empty_space][vc_column_text]If you follow Craig Karn\u2019s advice and establish an authentic community rooted in the history and culture of its surroundings, this gives you an excellent platform from which to showcase the development. And in order to effectively show off the area and attract the people who will appreciate its features, you should use the latest in visualization technology. Drone integrated renderings, animations, and panoramic tours, especially with virtual reality, will make it easy for your clients to imagine themselves in your community. <\/span>[\/vc_column_text][\/vc_column][vc_column width=”1\/2″][vc_video link=”https:\/\/vimeo.com\/383806716″][vc_column_text]<\/p>\n

The above animation showcases the beautiful and lively park located right in the center of this development. Definitely a great visual to showcase the activity and attractive features to this development.<\/em><\/h6>\n
Client: Mid-Atlantic Builders<\/h6>\n

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The above drone integrated exterior animation showcases the stunning location, the beautiful views and amenities, such as the kayak park,\u00a0 a potential buyer would have if they purchased a unit and lived there. The added person on the balcony also adds to showcasing the lifestyle of this luxury condo development and the area it is located in.<\/em><\/h6>\n
Client: River Palms Condos<\/h6>\n

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